Marketing 101 for New Business Owners
A free, SME-focused introduction to marketing 101 for New Business Owners.
Course description
This free course walks you through marketing 101 for New Business Owners with real frameworks, templates, and examples built for small and medium business teams — not generic corporate theory.What will i learn?
- Apply core marketing techniques used by high-performing SME teams.
- Avoid the most common mistakes SMEs make in this area.
- Build practical templates and checklists you can use immediately.
- Confidently explain the value of this approach to your stakeholders.
Requirements
- No prior experience necessary.
- A willingness to learn and apply new frameworks.
Frequently asked question
Most techniques taught here are low-cost or free — built specifically with SME budgets in mind.
The course focuses on strategy and principles first, so what you learn applies across whichever channels your business uses.
The fundamentals taught are evergreen; you are encouraged to apply them to whatever platforms are current when you take the course.
Elena Voss
Marketing Facilitator
Brand and growth marketer who has scaled demand generation for multiple SME brands.
